Slow Down Before Hitting A Brick Wall
"The sun, with all those planets revolving around it and dependent on it, can still ripen a bunch of grapes as if it had nothing else in the universe to do." Galileo As humans we have the ability to spend time, waste time, lose time, make time and,...
Managing Conflict--"I'm All Wet and Can't Seem to Get Dried Out!"
Like the weather, conflict can be anything from a minor squall to a turbulent storm packing hurricane force winds. Quite often conflict storms come up unexpectedly and we are not prepared with an U-M-B-R-E-L-L-A (See Dealing With Difficult...
Site Maps: A Force to be Reckoned With
Another important component of search engine optimization is the use of site maps. If you want visitors -- and search engine spiders -- to find every page on your Web site, a site map can be your biggest ally especially if you have a lot of...
Top 5 Search Engine Optimization Mistakes
There are a lot of ways to promote your website and, unfortunately, a lot of these methods are mistakes. Here is a list of some of the more common mistakes (often referred to as Black Hat SEO) that you should steer well clear of.
How To Really SEO Your Site
Search engine optimization is one of most popular online marketing tool for any website. With more websites coming online every day the competition gets larger, so you have to make sure you can out SEO them before they out do you. In this...
A Disturbing Trend in Reciprocal Linking
In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement.
This has led to a developed new science in the last few years, SEM (Search Engine...
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Publish a Web Album Using Adobe Photoshop or Macromedia Dreamweaver- Part 3
So now we have you pile of images looken real good, nicely organized in directories with an index.htm file, nice. Are we ready to publish this on the net? Well, yes…but. There always is a but. Here are a couple of suggestions that will help you...
Personalize Your Headlines For Increased Profits!
Personalizing your headlines to your target audience can significantly improve your sales response. You can do this by mentioning a person by name, their city, their career field, their job title, or group right in the headline. You will find this...
Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking.
Reach is the...
Yellow Page Advertisers: Your Calls are Going to Decrease -Here's the Remedy
Response rates to Yellow Page advertising are declining
There's no getting around it, traditional Yellow Pages are in trouble. Fewer people use them every year. Even the best- pulling ad in the section isn't getting the number of callers or...