Career

“My Landscaping is Better Than Your Landscaping…”
Yesterday I was having a discussion with Mary who I know from a mother’s group that I attend with my daughter Sammi. Through previous conversations I have determined that this woman is very talented in the areas of landscaping and interior design. ...
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How to become a successful freelance translator.
After completing their translation training programmes at higher professional education or university level, many students can't wait to set up as a freelance translator. However, gaining a foothold as a freelancer in a very competitive translation...
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Internet-Marketing

10 Ways to Market Your Web Site and Have it Market You
Once your web site is done, it does you little good to have it sitting static on the net waiting for those visitor “clicks.” High numbers of visits to your site from potential customers or clients rarely happen by accident. They are a result of...
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A Disturbing Trend in Reciprocal Linking
In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement. This has led to a developed new science in the last few years, SEM (Search Engine...
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Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This Search Technology
Google's premier of desktop search proves that the desktop is an extremely valuable marketing real estate. Google, which holds about 75% of the Internet search market, just introduced "Deskbar" – a small desktop application that allows users to...
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"The Numbers Don't Lie!"
It's true. They don't. That's why you should look at the numbers whenever you're searching for answers. Let me explain... A lot of times, I'll start cruisin' the forums and I'll notice folks saying their web sites aren't selling. ...
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Keep it Basic and Profit More
The question has been asked. And asked. And asked. And.... you get the idea. I knew it was a problem for many people. I know it's hard to find concrete information that actually helps. I didn't know that it was causing problems...
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Getting Looked Over, Without Getting Overlooked: Writing for Scanners and Skimmers
* Scanning and Skimming Practices * Whether you're writing e-mail messages or Web site sales letters, you need to know how to hold the attention of different types of readers. Even the readers that don't actually "read." Most readers will...
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Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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Are You Getting The Most Out of Your Ezine?
There are two reasons to publish an ezine. 1.) Give people information about your site, your product, or your industry. 2.) Keep your website information in front of people for as long as you can without having to spend more money to do...
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