Career

How to Pick the Best Career for You, Part 3: Marketing-with-Intent
Job searching without a target market is as frustrating as transporting a loved one to a hospital emergency room in a foreign country wearing a blindfold. There is every obstacle in place to guarantee you won’t arrive at your destination:...
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Finding Personal Meaning In Your Career
When we talk about personal meaning in terms of our career, people often think it’s about turning your passion or favorite hobby into a job. However, personal meaning can mean different things to different people. Your personal meaning doesn’t...
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Internet-Marketing

Yahoo Drops Google...How To Flood Your Site With Traffic In The Next 48 Hours
It official Yahoo has dropped Google and will be using Inktomi's results to power their directory. Previously when you did a search at Yahoo the top sponsor ads are from Overture and the bulk "free listing" ads were supplied by Google. A...
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To Link OR Not To Link...?
To Link OR Not To Link...? by Ed Duvall Sometimes it's hard to tell a good idea online from a bad one. Take for instance the idea of search engines adding in the factor of link popularity to their relevancy ratings. Sounded great at...
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The Idiot’s Step-By-Step Guide To Blogging for Profit
Blogging is easy, blogging is fun. And what’s more…it can help your business in a lot of ways. A blog is a frequent, chronological publication of personal thoughts and web links in the cyberspace. You could call it an e-diary where you can register...
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Are Your Emails Being Heard
Yes, the headline is spelled right. What if you had a way to make your clients remember you and your e-mail. In order to do this, you would have to do something different that virtually no other online marketer is doing. That should be easy...
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How To Create Instantly Compelling Ads Every Time
Use This Quick 3-Question Evaluation Process… And You Can Be Sure That Your Message Will Sell! Evaluation #1: “Well, I Would Hope So!” When you make a claim, don’t think about it in terms of coming out of your mouth…think of it in terms of...
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Small Business Marketing Magic
Once upon a time, in 1969, there was a young woman who had a dream of starting her own company. She had ideas, talent and work ethic to spare but what she didn't have was cash. After careful research she found that marketing would cost more than...
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Wimpy Google and Michael Jackson: Birds Of A Feather
Google Inc. is suing a Houston-based company for allegedly clicking on sponsored links to fraudulently boost advertising revenues. Google filed a lawsuit two weeks ago in Santa Clara County Superior Court in California against Auctions...
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Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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