Career

How To Prepare For A Telephone Interview
It is important to prepare thoroughly for your telephone interview. Begin by studying the job description and the candidate profile. This will enable you to identify the company's particular needs and demonstrate that you possess the skills...
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The Joy of Spontaneous Expression
Do you remember finger-painting as a child? How fun it was. How exciting to be able to dip your fingers into a color that called out to you and put it on paper. The excitement of it all came from the feeling that you were an explorer, looking into...
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Internet-Marketing

Appropriate Key Words Choice
What do the key words represent? Key words - these are the words that the users enter in a given search engine to find services or products you offer. It is extremely important to know what key words they will use. Selecting the appropriate for...
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Ten Steps To A Well Optimized Website - Step 6: Human Testing
Welcome to part six in this search engine positioning series. Last week we discussed the importance of internal linking. In part six we will cover the obvious and yet often overlooked importance of its appeal to a real-live human being. While...
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Speed Up Or Lose Out! How To Improve Your Website's Download Speed
So your web site's online and you've got high rankings in the search engines attracting lots of visitors. But the statistics tell you most of them are leaving after viewing just one page, what's gone wrong? One possible cause could be a slow...
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X-Ray Specs, Turning 30 and Achieving Website Success
I was writing the final chapter of my book on website marketing a few weeks ago and was wondering how far I'd progressed with it in the past nine months so I ran a word count. 44559 words. And you know what this told me? Precisely nothing....
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Marketing ARTICLES:

Secrets of Reciprocal Linking Strategies
It doesn't manner if you are a seasoned online marketer or a newbie you MUST have traffic to your website. One of the two best, and most inexpensive ways, to generate targeted traffic is by using what is called "Reciprocal Linking". Reciprocal...
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Small Business Marketing Magic
Once upon a time, in 1969, there was a young woman who had a dream of starting her own company. She had ideas, talent and work ethic to spare but what she didn't have was cash. After careful research she found that marketing would cost more than...
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Not So Stationary Stationery
The elements and functionality of the basic stationery system is changing. With the advent of email, fax, web and cell phones, stationery systems must be adjusted to meet the needs of today’s business. Business Cards The biggest change by...
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The Keys to a Great Logo
Logo, graphic, icon, logotype, typogram, logoform, image…call it what you will, a logo by any other name is the group of letters and/or symbols used in a consistent and unique way to identify a company. It is the most prominent and stable...
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