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Feature business Article: Integrity is the Best Tool to Get What You Want
As a child, you probably heard, "to thine own self be true." But what does that really mean? When the newspapers are full of cheating and lying business owners, politicians, and academics, does it really make sense to maintain your integrity? To...
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Career

Freelance Work: The Changing Face of Employment
No more working for the same company for fifty years. Freelance work is becoming more and more prominent. On-line you can find work or someone to do a job. Check out www.guru.com The world sure is changing, and if you look at job employment you...
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The Internet & Education: One Mom's Perspective
On many a Friday night my daughter and I can be found in front of the computer playing an online game based upon “Who Wants to Be a Millionaire”. The differences are that all the questions are related to science, we can’t actually win a million...
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Internet-Marketing

Adding the Right Keywords to Your Website Content
You've made your website, added a great title and keywords in the meta tags. That's it, right? Not quite. There is another simple strategy to get more bang out of the content of your page – knowing what words people are using for their...
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Where’s Your Web Site?
This simple question can take on several different forms, but if you have your own web site, all are equally important. Don’t worry, this isn’t a sales letter, and it’s well worth a read. That opening question can mean “where is your web site...
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The Testimonial Trick
One of the most popular methods of traffic generation is the link exchange. Not only can they generate fairly targeted traffic from other related web sites, the number of quality links to your site is also a major factor determining your web...
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Unleash The Power Of Perpetual Marketing
Perpetual marketing - A large number of people promoting one web site so they can all receive the traffic generated by each other. For example, you decide to create a free ebook that you will give away to your web site visitors. You...
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Marketing ARTICLES:

Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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Long Sales Letters vs. Short Sales Letters
Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue. I doubt that the...
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Knowing Your Customers; Closing the Sale
Just because your business is based in your home that doesn't mean you can afford to ignore the most important element of your success: sales. The bottom line is that your sales ability will make or break your business's future. Chances are,...
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How to Run a Successful News Release Program
Marketing public relations gives you cost effective ways to reach your audience. The trade-off, however, is time. It takes time to develop and execute public relations programs. It can take time for these programs to yield rewards. Here are...
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Researching the Pros and Cons of Getting Your Degree Online
Are you considering getting your bachelor's or master's or other degree online? It's a growing field that is receiving acceptance and approval for all types of career and education goals. The biggest advantage to online degree education is that...
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Herbal Schools
Herbal Schools are an alternative pathway to conventional education and offer training and instruction in herbalism and all related courses to students wishing to pursue knowledge or a career in herbalism. Providing a curriculum in preventive...
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