Career

5 Benefits To Choosing A Career In Lomi Lomi
It's no secret that massage therapists are in high demand in Australia, however for the person looking to embark on a new career in massage, the multitude of study options can be overwhelming. Should I complete a Certificate IV in massage? Should I...
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How To Pick The Best Career For You, Part 1: Positioning
Want to gain the upper hand in a career marketing campaign? Try using these marketing techniques of Positioning, Exposure and Marketing. In Part One we’ll look at how Positioning or “Coming to a Theater Near You” simplifies and expedites your...
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Internet-Marketing

Search Engine Optimization: Site Structure and Popularity
In the Global Internet era the industry presence is undoubtedly related to the company online presence. Where is the scope of the online presence limitations and does it refer only to the search engine optimization aspect or it broadens into...
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How To Turn Freebies Into Sales
You can increase sales and profits by offering freebies to people who buy your main product or service. They increase the over all value of your main offer and in return people feel they're getting more for less. It's important...
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A Novel Free-For All Idea
Almost anyone who has tried submitting to free-for-all sites will say that they are no longer worth the effort as a traffic generating tool. Automated FFA submissions to "millions" of sites are also not that useful as most of these sites are...
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Give Your Business a Cash Infusion
Whether you have your own business already, or are looking for a way to cash in on the profit potential of reaching millions of internet users – you can’t afford NOT to read this…….. Say goodbye to the Daily Grind! If you are like me, you...
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Marketing ARTICLES:

Play it Again Sam
The marketing director for one of my longtime clients used to complain "does it have to be purple again?" What she and many others don’t realize is that the color you are seeing in your sleep, your prospects might just be beginning to recognize,...
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Shift to Full Power Marketing
Marketing should run like a car’s engine. Give it the right fuel and you'll enjoy steady acceleration when you step on the gas, but let the tank run dry or put in diesel when your engine runs on gas and it will sputter and stall. If you’re...
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“Super Verbs” Really Move Your Copy
Run or hustle? Eat or devour? Move or scurry? You can boost the power of your copy by boosting the quality of verbs you use. Verbs show action, and the way you describe that action can have a dramatic bearing on your readers. Why would you...
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The Keys to a Great Logo
Logo, graphic, icon, logotype, typogram, logoform, image…call it what you will, a logo by any other name is the group of letters and/or symbols used in a consistent and unique way to identify a company. It is the most prominent and stable...
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